Freedom Health

Freedom Healthcare are a leading Health Insurance company with head offices based in Dorset.

Project deliverables:

Branding Sales Collateral Print Digital

Drag to compare before and after.

Old logo New logo

Freedom approached Fathom initially to refresh their branding - moving the brand to where they belong in a competitive market, Fathom modernised the Freedom identity, introduced a new logo and colour palette.

Freedom logo whiteout
Full size 1632x920 FH web

Fathom then rolled out the new brand to a new website, and full suite of marketing collateral and merchandise including brochures, business cards, pens and policy documentation.

Freedom Magazine Mock Up 2
Freedom Health Brand Guidlines